Russ Fradin (CEO, Dynamic Signal) Keynote on the 5 Key B2B Marketing Trends

September 23, 2013
Russ Fradin (CEO, Dynamic Signal) Keynote on the 5 Key B2B Marketing Trends at Brand Innovators B2B Summit at SAP in NYC on 9/23/13. Dynamic Signal: http://www.dynamicsignal.com Brand Innovators B2B: http://www.brandinnovatorsbtob.com 5 Key B2B Trends: 1) Employee Advocacy 2) Content Marketing 3) Consumerization & Mobile 4) Big Data 5) Agile Marketing Russ mentions many companies that are doing it right including AMD, Hitachi Data Systems, Intel, Cisco, General Mills, SAP and others! Russ is a digital media industry veteran with more than 15 years experience in the online marketing world. Russ co-founded and was CEO of Adify (acquired by Cox for $300M in May 2008) and co-founded SocialShield. He was also SVP of BD at Wine.com, EVP of Corporate Development at comScore (NASDAQ:SCOR) and was among the first employees at Flycast (acquired by CMGi for $2.3B in January 2000). Russ is also an active angel investor in the digital world and is on a number of Boards. Russ holds a BS in Economics from The Wharton School, University of Pennsylvania. http://dynamicsignal.com/about-us/management-team/
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Russ Fradin Keynote from Brand Innovators B2B Summit on 9/23/13
Russ Fradin Keynote from Brand Innovators B2B Summit on 9/23/13

Russ Fradin (CEO, Dynamic Signal) Keynote on the 5 Key B2B Marketing Trends at Brand Innovators B2B Summit ...

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